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Partners

In good company.

Our programs and events happen because organizations choose to stand with the sickle cell community. Meet the partners who make the work possible.

Major Partners

The partners behind our biggest work

Blood and stem cell drives, research and care, free therapy, and the design that carries our message.

Vertex Pharmaceuticals

Community events sponsor since 2023

Vertex Pharmaceuticals

Vertex is a global biotechnology company that researches and develops medicines for people with serious diseases, including sickle cell disease. Its Canadian team has worked from Toronto since 2010.

With NotJustYou

  • Sponsor of every World Sickle Cell Day Brunch, from our first in June 2023 to the fourth in June 2026
  • Sponsor of Cellular Toronto in 2024, our first event outside Edmonton, and Cellular Calgary in 2025
  • Sponsor of The Kickback 2025
  • Sponsor of Cellular Vancouver in March 2026, where Vertex announced a scholarship program for people and families affected by sickle cell disease
Canadian Blood Services

Blood and stem cell partner

Canadian Blood Services

Canadian Blood Services is an independent registered charity that runs the blood and plasma supply for every province and territory except Quebec. It also operates Canada’s national stem cell registry and public cord blood bank, and coordinates organ and tissue donation and transplantation.

With NotJustYou

  • NotJustYou is a Partners for Life team, so members can give blood together under our name
  • Stem cell registry drives at Cellular: 25 people joined in Edmonton in 2023, 28 in Calgary in 2025 and 14 in Vancouver in 2026
  • Group donations in Edmonton, including our first Black History Month group donation in February 2026
  • Partner on The Kickback 2025 and on The Afro-Jazz Experience, our seventh-anniversary celebration in January 2026
Bethesda Therapy

Official mental health partner for Cells

Bethesda Therapy

Bethesda Therapy is an Edmonton-based mental health practice that offers individual, couples, family and group therapy, online or in person, with a holistic, trauma-informed approach. It also offers training, workshops and consulting for organizations.

With NotJustYou

  • Named the Official Mental Health Partner for Cells in November 2025
  • Up to 24 virtual, 60-minute therapy sessions for each Cells member and caregiver, 100% subsidized by NotJustYou
  • Caregivers can pass their sessions to someone under 16 they care for
Goava Studio

Design partner since 2019

Goava Studio

Goava Studio is a design and technology studio in Edmonton, Alberta, that creates brands, websites, packaging, print and the software behind them.

With NotJustYou

  • A partner since 2019
  • Designed this website and NotJustYou’s corporate partnership guide
  • Supported Cellular in Toronto and Calgary, the 2025 World Sickle Cell Day Brunch and The Kickback 2025
With Thanks To

Every partner, big and small

Sponsors, health partners, venues and creatives who show up for our community.

  • Vertex Pharmaceuticals
  • Canadian Blood Services
  • Bethesda Therapy
  • Goava Studio
  • Foundation for Black Communities
  • Black Physicians of Canada
  • Adekunle Gold Foundation
  • Africa Centre
  • Melafrique
  • City of Edmonton
  • University of Alberta Black Students’ Association
  • Layered
  • Village Ice Cream
Partner with Us

Reach the community that trusts us.

From event sponsorship to registry drives and in-kind support, there’s a way to partner that fits your goals.